The Nielsen Innovation Measurement apps, which include the Benchmarker app, revolutionize the way clients monitor the latest product innovations and track competitors' performance. These apps automate the process, enabling clients to stay informed about new product releases and measure innovation performance effectively. They address two critical gaps in clients' innovation strategies: new product release tracking, which informs users about what's hitting the shelves, and innovation performance measurement, which highlights the leaders in innovation and explains why they are successful. I designed all three Nielsen Innovation apps to function seamlessly across any screen size. Developing a comprehensive mobile design strategy, I led the development sprints to ensure these apps were built to the highest standards. Notably, the Nielsen Innovation apps are the only ones within the company that are truly mobile responsive, a distinction I'm proud to have achieved first. This ensures clients have consistent access to valuable insights, whether they’re on a desktop, tablet, or smartphone, enhancing their ability to make informed, agile decisions.