Nielsen Innovation Measurement revolutionizes the way clients monitor the latest product innovations and track competitors' performance. This suite of Nielsen Innovation apps addresses two critical gaps in clients' innovation strategies: new product release tracking and innovation performance measurement. The new product release tracking feature provides real-time insights into what's hitting the shelves, ensuring clients stay ahead of market trends. On the other hand, innovation performance measurement highlights the leaders in innovation and reveals the underlying reasons for their success. I had the privilege of designing all three Nielsen Innovation apps, ensuring they are fully compatible with screens of any size. This involved developing a robust mobile design strategy and leading the development sprints to guarantee their seamless implementation. Achieving true mobile responsiveness was a significant milestone, especially in a landscape where many applications fall short in this aspect. Notably, the Nielsen Innovation apps are unique in their ability to provide a consistent and intuitive user experience across all devices, setting a new standard within the industry. This accomplishment not only highlights my dedication to quality and innovation but also underscores Nielsen's commitment to providing cutting-edge solutions that empower clients to make informed, strategic decisions.